Closing the gender gap, one pixel at a time
Built with the very AI tools it teaches about, with full transparency about what's AI-generated.
Women make up only about 25% of the tech workforce, and Latina women hold approximately 2% of computing roles.1,2 Pixels Forward confronts this gap head-on with a bilingual digital campaign that gives K–12 girls relatable role models, age-appropriate resources, and a clear message: tech is for you.
Built with the very AI tools it teaches about, and with full transparency about what's AI-generated, this site models the responsible, creative use of technology we want every girl to see.
Who's Behind Pixels Forward
Dana Rios
Founder
Dana is a first-generation Mexican American whose love for technology started at an early age, customizing MySpace profiles and teaching herself the basics of HTML and CSS. What began as a creative hobby sparked a lifelong curiosity about how technology works and the power it holds to connect people.
After building a career that spanned healthcare and e-commerce, Dana's path took a pivotal turn when her grandfather fell victim to a phishing scam. Seeing the rise in cyber attacks and scams targeting everyday people, she recognized an urgent need for cybersecurity professionals and decided to become one. She went on to earn a degree in cybersecurity, combining her diverse professional background with a mission to protect others.
Today, Dana is passionate about education and expanding who gets a seat at the table in tech. She founded Pixels Forward because she believes the industry needs more diverse voices, especially those of young girls from underrepresented communities who may not yet see themselves in these careers. For Dana, every pixel is a step toward a more inclusive future.
1 Robinson, C. (2024). Women in tech stats: How the industry can provide equal opportunities. Forbes. https://www.forbes.com/sites/cherylrobinson/2024/06/18/women-in-tech-stats-how-the-industry-can-provide-equal-opportunities/
2 WomenHack Editorial Team. (2026). Women in tech: Jobs, events, statistics & career resources. WomenHack. https://womenhack.com/women-in-tech/